Welcome to Anish Kumar Singh Blog!

I am an experienced Digital Marketing Professional with the right skill and attitude to serve this industry. My main target is to serve my clients with all my knowledge and experience and to help them to obtain high ranking in their respective business field with the advance technologies of modern digital marketing.

Social Media Optimization

Social Media today is every one’s friend. People of all the age groups spend time on these platforms sharing their views & life’s best moments. I work on these platforms almost seven hours a day, ensuring customers engage with us; share their feedback & experiences with us.

In today’s day & age lots of people are using this tool to defame big brands, they not only write bad reviews about the companies but also go to the extent of threatening them if their demands are not met.

Technology when used for the right reasons and in the right direction, works tremendously in benefiting the human race but when used in wrongfully turns to disaster.

People visit various restaurants, hotel and shopping malls, if they are happy they write good comments but some of them use these tools to get discounts & benefits from the brands.

They go the extent of writing fake & negative reviews on these platforms to defame the brands.

Companies without evaluating these reviews which may be fake or sadistic in nature befall to give them discounts to avoid getting defamed globally.

I strongly recommend all big brands to confront these reviews head on by responding to these reviews. As today’s consumer is savvy and intelligent and can make a rightful assessment of the fake reviews whether it be negative or positive.

Please let me know your thoughts in comment below.

——

Follow Anish on TwitterTwitter, Become a fan on FacebookFacebook and Subscribe to RSSRSS.

Note: Written by Mr. Nikhil Pallat.

 

Since Past five years, and the Internet advertising is dominated by Search Engine Optimization (SEO), which many advertising executives, the right keywords have become much more important than the content of their current locations or the public. But this movement towards SEO was dangerous because it moved the eyes of the most important publishers to create content and keyword targets, hacks fake, paid links, construction techniques, because their audience does not know or care.

Even the respected publishers like Forbes, is going to replace older control strategy and management, Huffington Post Full pufferfish use the database Google for more messages, more and more content is available at low cost, while the brave men, such as Time, Inc. (NYSE: TWX) is still hunting the basics such as getting SEO keywords in their URL identifier.

But Facebook’s latest post / Bing partnership is going to integrate social studies results clearly began with SEO War, most digital smart publisher are opting to drop everything to think about their distribution strategies.

SMO
With the rise of Facebook, we have entered a new era of digital media: personal discovery. The balance of power moves: already Wetpaint sites, Facebook and other partners, we hear more, to search.

The study was critical because the answers were scarce. Google (NSDQ: GOOG) managed to find answers to almost every query keyword among billions of Web pages.Sorting algorithm that works best is that it is consistent with the request that they would ask how the expression. The higher the level of the individual results of any algorithm the higher it can be tricky without a thorough knowledge of its users. The advantage: Facebook.

Encouraging the involvement of this is that the public likes the content, not keywords. Facebook the Social Network! So it’s time to christen the new age of social media optimization, or SMO. “The Age of SMO is released from the partners to use tips, hacks, and keywords. Instead, it is a great opportunity now to rebuild and improve the content as attractive as possible.

Imagine

SMO recognizes that Facebook is in the best position to bring content to users. Already people are using Facebook as a new interface for its main sources (both titles in the media and their friends), so that Google News is not cracked the code, the products, like high Flipboard there is convincing.

Like Facebook takes a huge database of “likes”, and it turns around to know the results of studies, there is no doubt that this is a great advantage, providing a better set of results for almost all users. It simply knows more.

SMO is an attractive strategy to say publicly, without hands, knowing what motivates an interest in, and run the people’s desire to consume and share. Of course, the buzz about Facebook, among many partners, associations of love and the road bumps that come along with them. But SMO has more and more importance. It depends on creating a positive feedback loop, where users are rewarded with both content and distribution of consumption. It is important to develop games such as viruses, Media offers Groupon Zynga. In addition, of course, create content and experiences should be shared, then the publisher should encourage the audience on all options, including prestige, access to exclusive content and improved experiences.

For those who are still trying to implement a search strategy: If you have not researched and have been part of your SMO, you need to leave the magic of gaming search engines fading into the past.

——

Follow Anish on TwitterTwitter, Become a fan on FacebookFacebook and Subscribe to RSSRSS.

(Image credit: Seochallengers)